Lara Härtl

Design      Photography      Art Direction 

 

Hi, I am a communication designer & photographer based in Flensburg, Germany.

I Previously worked at fabfab, XING and Thjnk.
I like to provide my skills to make the world a little more usable and aesthetically pleasing. 

Some of my Work

 

Kids concept store - Brand Design

A kids concept store in Hamburg needed to be branded from scratch. Starting with the design strategy, concept and naming to getting the brand design development going. It needed fresh, modern and sustainable strategy to attract cool moms in Hamburg that love to give their kids raw, analog and sustainable toys and products. 

Project autark - Photography and Art Direction

The label Project Autark wants to redefine sustainable fashion standards and needed a lookbook for their first collection. It needed to be clean, minimal, powerful, strong, and timeless.

Container XChange - Illustration & graphic Design

Container xChange is a logistics tool, that makes container and freight organization easy. To visualize the different functions for new and existing customers on the B2B market, they needed new illustrations & graphics based on the current brand design principles. 

Anwe Bridal - Photography and Art Direction

In collaboration with anwe bridal, I created and executed a modern shooting with focus on their beautiful Outfits, which are presented with a modern and cool attitude. To visualize the shoot even better, I decided to create a short wireframe for a possible mobile and desktop visualization of their landingpage.